about us

About The Brand

Sutherby Lane is an Australian label dedicated to crafting beautifully classic, heirloom clothing. Our designs break through the white noise of modern children's clothing, offering a refined collection that celebrates the traditional smocked & embroidered handcrafts of yesteryear.

The brand was established in early 2020 by myself, Owner & Designer, Lucy Davies. I am the proud wife to a hard-working fourth-generation farmer, and mother to two young children. Sutherby Lane was born and continues to be run from “our home”, a small homestead on my husband's family-owned agricultural property in rural Australia. What initially began as a creative outlet whilst on maternity leave with my first baby, has flourished into an internationally recognised brand & rewarding career in children's clothing design. My passion for designing timeless pieces continues to grow & I am find immense fulfilment in creating authentic & beautifully classic pieces for your child’s wardrobe.

The Story Behind Sutherby Lane

I have fond memories, as a little girl, of wearing pretty hand-smocked dresses & dainty embroidered outfits. I was very fortunate that my mother kept most of these special pieces, which soon became dress-ups for my childhood dolls & inspiration for my own child's wardrobe sometime in the future.
... The name "Sutherby" was derived from my late grandmother's name. She was a lady of exquisite taste & timeless style, and always returned from her overseas travels with beautiful smocked clothing for her grand-children. For this reason, it seemed only appropriate to name a classic childrenswear label in her honour. ...
It is my wish that Sutherby Lane becomes an adored member of your child's wardrobe - carrying them through all their day to day and precious memories. I hope you find as much joy in my designs, as I have found in creating them for you.

Wear with pride, cherish dearly & pass on for generations to come,